MB-469 · B2C · Footwear, Athleisure & Luxury

Cult.fit

Mega Brand for Fitness chains and studios, in Lifestyle, Fashion & Luxury.

Assessed competitors

Anytime Fitness, Gold's Gym, Talwalkars, Snap Fitness, Fitness First

Researched in the same fieldwork, on the same 50 parameters. The first set of Brand Pulse scores, based on WCRC's Evaluation Framework, will be made live from 1 November 2026.