MB-160 · B2C · Two-Wheelers & Personal Mobility
Royal Enfield
Mega Brand for Motorcycles — cruiser and lifestyle, in Automotive & Mobility.
Assessed competitors
Jawa, Honda H'ness, Triumph, Harley-Davidson X440, Benelli
Researched in the same fieldwork, on the same 50 parameters. The first set of Brand Pulse scores, based on WCRC's Evaluation Framework, will be made live from 1 November 2026.