MB-011 · B2C · Packaged Foods

McCain

Mega Brand for Frozen foods, in Consumer Goods & Everyday Living.

Read the story: McCain: How a Potato Grown in Gujarat Became India's Benchmark in Frozen Foods

Assessed competitors

Godrej Yummiez, ITC Master Chef, Sumeru, Safal, Mother Dairy Frozen

Researched in the same fieldwork, on the same 50 parameters. The first set of Brand Pulse scores, based on WCRC's Evaluation Framework, will be made live from 1 November 2026.